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This toolkit has resources for pharmacists who want to help increase confidence in and uptake of COVID-19 vaccines in the communities they serve. It includes information from CDC and new, culturally tailored materials from the HHS COVID-19 public education campaign and its team of multicultural experts.
We’ll regularly update this toolkit, so please check back for new materials.
Answers to frequently asked questions, talking points, tips, and other science-based information about COVID-19 and the vaccines to use in your conversations and share in-person and through direct mailings, newsletters, emails, and social media accounts.
Facts About COVID-19 and the Vaccines
Facts about vaccine safety, side effects, effectiveness, variants, cost, and availability.
COVID-19 Common Terms
Definitions for common terms related to COVID-19 and the vaccines for the target audience.
Managing COVID-19 Vaccination Costs
Information about vaccine costs and how to seek reimbursement for administrative costs for the target audience.
Promoting Vaccine Availability
Information and resources for promoting the availability of vaccines among customers for the target audience.
Talking Points for Pharmacists
Guide for how to build vaccine confidence with the target audience.
Posters & Flyers
Materials that combine text and graphics, optimized for printing and either posting or handing out.
Get Your Free Vaccine Here
Poster to encourage pharmacy customers to get vaccinated.
Text, images, and animations, optimized to share on your social media accounts, including Facebook, Instagram, Twitter, and LinkedIn.
Social Media Messaging for Pharmacists
Six posts concerning the COVID-19 vaccines.