General Audience Toolkit — Spanish
You can download, print, and share the materials in this toolkit however you like.
This toolkit contains communications materials for anyone who wants to help increase public confidence in and uptake of COVID-19 vaccines.
These materials convey information from CDC that has been tailored for a general audience by the HHS COVID-19 Public Education Campaign.
Toolkit Materials
Informational Content
Answers to frequently asked questions, talking points, tips, and other science-based information about COVID-19 and the vaccines to use in your conversations and share with others in-person, online, and on your social media accounts.
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Facts About COVID-19 and the Vaccines — SpanishFacts about vaccine safety, side effects, effectiveness, variants, cost, and availability.
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How to Talk About COVID-19 Vaccines With Family and Friends — SpanishHow to talk about COVID-19 vaccines with family and friends.
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Communicating With a General Audience — SpanishThis details the impact of COVID-19 and gives talking points to build vaccine confidence as well as tips on how best to speak with a general audience.
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COVID-19 Vaccine Disability Information and Access Line (DIAL) — SpanishInformation on how to access and use the Disability Information and Access Line (DIAL).
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Text Messages to Encourage People to Stay Up to Date With Their COVID Vaccine — SpanishText messages to use as-is or as inspiration for your own messages to encourage recipients to stay up to date with their COVID vaccines.
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How COVID-19 Vaccines Work — SpanishInfographic that summarizes how the COVID-19 vaccines protect people from the virus.
Posters & Flyers
Materials that combine text and graphics, optimized for printing and either posting or handing out.
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Keep Up Your COVID Vaccination Protection — SpanishPoster for organizations to print and display to encourage people to stay up to date with their COVID vaccines.
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Stay Up to Date With Your COVID Vaccine — SpanishFlyer explaining the importance of staying up to date with your COVID vaccines.
Social Media
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Social Media Posts About COVID-19 Vaccines — SpanishSocial media messages for organizations to share to encourage people to stay up to date with their COVID vaccines.
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Social Media Posts for the LGBTQ+ Community — SpanishSocial media posts to encourage preventive measures and vaccination for the LGBTQ+ community.