Appalachian Region Employers Toolkit
You can download, print, and share the materials in this toolkit however you like.
The Appalachian Region Employers Toolkit is a collection of science-based resources employers can use to promote workplace safety and help increase employee and community confidence in and uptake of COVID vaccines. These resources have been tailored to the needs of employers by the U.S. Department of Health and Human Services’ COVID-19 Public Education Campaign and its team of multicultural experts.
Answers to frequently asked questions, talking points, tips, and other science-based information about COVID-19 and the vaccines to use in your conversations and share in-person and through direct mailings, newsletters, emails, and social media accounts.
Meeting the Needs of Appalachian Communities
How to support the basic and behavioral health needs of your community during the COVID-19 pandemic.
Facts About COVID-19 and the Vaccines
Facts about vaccine safety, side effects, effectiveness, variants, cost, and availability.
How to Talk About COVID-19 Vaccines With Employees
Tips on how to talk to your employees about COVID-19 vaccines.
How COVID-19 Vaccines Work
Infographic that summarizes how the COVID-19 vaccines protect people from the virus.
Voluntary Workplace Vaccination Model Policy
A template to develop a voluntary vaccination policy for your workplace.
Prevent the Spread of COVID-19 at Work
How to prevent the spread of COVID-19 at work.
4 Tips for Encouraging Workers to Get Vaccinated Against COVID
Four tips for encouraging your workers to get vaccinated against COVID-19.
Email Template for Encouraging Employees to Get a COVID Vaccine
An email template for encouraging employees to get a COVID-19 vaccine.
Posters & Flyers
Materials that combine text and graphics, optimized for printing and either posting or handing out.
Get a COVID-19 Vaccine Today
Flyer explaining 3 ways to find a nearby COVID-19 vaccine: online, by text message, or by phone.
Keep your coworkers safe from COVID
A poster to encourage safety measure to protect against COVID-19.
Risks of an Unvaccinated Workforce
A poster for employers to understand the risks associated with having an unvaccinated workforce.
Text, images, and animations, optimized to share on your social media accounts, including Facebook, Instagram, Twitter, and LinkedIn.
Social Media Messages to Encourage Workers and Community Members to Get Vaccinated
Sample social media posts to encourage COVID-19 vaccination among the Appalachian Region.
Informational videos available on YouTube to watch and share online and on your social media accounts.
COVID-19 Testimonial: Nurse Felicia
Testimonial featuring COVID-19 nurse Felicia describing the impact that the Delta variant has had on her young patients.
COVID-19 Survivor Story: Terrell
Testimonial featuring COVID-19 survivor, Terrell, describing his experience with COVID and urging everyone to get vaccinated as soon as they can (available in a 30 second and a 15 second version).
COVID-19 Survivor Story: Amanda
Amanda spent 11 days intubated in a hospital and feared she would not be able to go home to her husband and children. She regrets not getting a COVID vaccine earlier. Find free vaccines near you today at vaccines.gov (available in a 30 second and a 15 second version).
COVID-19 Vaccine Fast Facts: The FDA Vaccine Approval
The wait is over for FDA approval. After thoroughly reviewing real world and clinical trial data, the FDA has approved two COVID-19 vaccines. The results are in—COVID-19 vaccines work, and they're safe.
Fast Facts: COVID Vaccines Do Not Affect Fertility
Short video explaining that fertility problems are not a side effective of any vaccine, including the COVID-19 vaccines.
Did You Know? Vaccines protect you even if you've already had COVID
Short video explaining why it's important get vaccinated even if you've already had COVID-19.